About the Author

John O. Campbell, CFP®

Administrative Vice President and Director, Minority Owned Business Engagement

As part of the Wilmington Trust Emerald Family Office & Advisory team, John leads Wilmington Trust’s business development initiatives in the minority business owner segment. With deep experience in fiduciary analysis, reporting, and risk management, he also advises the senior fiduciary leadership team, leading innovative projects designed to enhance the delivery of fiduciary services across the organization.

John joined M&T Bank in 1986, which acquired Wilmington Trust in 2011. He has more than three decades of experience in the wealth management industry. He holds an MBA from Pennsylvania State University and a bachelor’s degree in business administration from Bucknell University. He is a graduate of the Central Atlantic School of Trust and has attained the CERTIFIED FINANCIAL PLANNER™ designation. John also holds the Pennsylvania Life, Accident, and Health Insurance license.

He is recognized as a strong community advocate and is on the board of the McCormick Family Foundation, Kline Foundation, Harristown Development Corporation, and United Way of the Capital Region.

By the Author

Business Transition Planning for Small Business Owners

John O. Campbell, CFP® |
Emerald GEMs

November 19, 2020, GEM 26 — Too often, small business owners fail to plan for the eventual transition of their businesses. However, planning for an inevitable ownership change is simply good business—and it starts years before the enterprise changes hands. Listen now as Director of Business Engagement John Campbell discusses why all business owners, regardless of the company’s size, should prepare for their future transition.